Software companies that sell to logistics teams
We work with vendors of transport management, warehouse management, planning, visibility and control-tower software, freight technology, and procurement and sourcing tools. Deals are mid to high contract value, sold to operators in the EU, UK and US.
Logistics, supply chain and procurement software is where our contact data, caller training and domain knowledge are deepest. We have run programmes outside it. If your product is a poor fit for what we do, we will say so on the first call.
Buyers are picked by job title, not by industry tag
Logistics software is bought by operators: supply chain, logistics, warehouse, plant and procurement leaders at Manager level and above. We pick them from the text of their job title. A department field or a "logistics" company tag on its own sweeps in people who never buy software, so we do not rely on it.
Before anything is dialled we agree the qualification criteria with you: company size, vertical, geography and job title. Every meeting is checked against them before it reaches your calendar, and you get a brief on each one.
Live in two weeks, first demos around week three
Week one
Our GTM engineers build your target lists and email campaigns.
Week two
Calling goes live. Callers are briefed on your platform, your competitors and your buyer personas before the first dial.
Week three
The first qualified meetings typically land in your calendar.
After that
Weekly performance reviews, script changes and market priorities based on what is converting. Calling and email run side by side.
The Alpega programme ran at 200+ dials a day plus email sequences, and every conversation was handled by a person, with no AI caller and no automation.
A demo target agreed in writing
We agree on a demo target before we start. If we don't hit it, we keep working at no extra cost. The guarantee on our site is 15-30 demos in 90 days: between fifteen and thirty first conversations with decision-makers who fit your ICP.
A meeting that does not match the agreed criteria does not count towards that number. Work out what that is worth for your deal size in the ROI calculator.
Results from logistics software clients
Easy4Pro
A logistics coordination platform. 28+ demos a month, then 20-30 a month ongoing, first meeting booked within 14 days. Markets: DACH, France, Spain and LATAM.
BuyCo
An ocean container shipping platform. 67 qualified demos in five months, 13+ a month on average, across seven European markets, with VP and Director level logistics leaders.
Alpega Group
A transport management platform. From no outbound to 80+ qualified demos a month across six languages and six European markets.
Questions we get asked
How much does lead generation for logistics software cost?
Pricing depends on scope: the number of markets, the languages, and the volume of outreach. A US programme in English is a very different job from six-language European outreach with several callers. Book a call and we will give you a number based on your actual requirements.
How long until the first demo?
Lists and email campaigns are built in week one, calling is live by week two, and the first qualified meetings typically land by week three. Easy4Pro had its first booked meeting within 14 days.
Who do you call at a logistics company?
Supply chain, logistics, warehouse, plant and procurement leaders at Manager level and above, picked from the text of their job title. The exact titles and company filters are agreed with you at onboarding.
What counts as a qualified demo?
One that matches the criteria agreed with you: company size, vertical, geography and job title. Every meeting is checked against them before it lands in your calendar, you get a brief on each one, and a prospect who does not match does not count.
Do you use calling, email, or both?
Both, run together. Email campaigns are built in week one and calling starts in week two.
Why not hire our own SDRs?
We put the ramp for an in-house SDR at four to six months to hire, onboard and bring up to speed, and the knowledge leaves when they do. We deploy a trained team in about two weeks. The worked numbers are in the in-house SDR math.