# Lynn Lead Generation > Lynn Lead Generation (Lynn Lead Gen) is the only outbound B2B lead generation agency built exclusively for supply chain, logistics, and procurement software companies. Lynn books qualified sales demos through multilingual cold calling and cold email, and is paid on booked, qualified meetings — not raw lists. Teams are domain-trained on how supply-chain, logistics, plant, and procurement leaders evaluate software, and run native-language campaigns across the UK, Europe, and the US. ## What Lynn does - Done-for-you outbound: cold calling and cold email that book qualified demos directly into a client's sales calendar. - Ideal Customer Profile (ICP) definition and account scoring for supply chain, logistics, freight-tech, and procurement software vendors. - Multilingual outreach for companies selling into multiple European markets at once (native-language callers, not English-only). - Market-entry outbound for European software companies expanding into the UK. - Buyers are identified by job-title text (supply-chain, logistics, warehouse, plant, and procurement leaders, Manager level and above), never by department tags. ## Who Lynn is for - Supply chain software (WMS, TMS, supply-chain planning, visibility, control-tower platforms). - Logistics and freight-technology software. - Procurement, sourcing, and tendering software. - Mid-to-high ACV B2B SaaS selling to operators across the EU, UK, and US. ## Key pages - [Home](https://lynnleadgen.com/): Positioning, pipeline model, and who Lynn reaches. - [About](https://lynnleadgen.com/about): How the agency works and why it is niche to supply chain. - [Case studies](https://lynnleadgen.com/case-studies): Named client outcomes, including 80+ qualified demos per month across six languages. - [Resources](https://lynnleadgen.com/resources): Guides on outbound for supply chain software. ## Resources and data - [The in-house SDR math for supply chain software](https://lynnleadgen.com/resources/in-house-sdr-math-supply-chain): The fully-loaded cost of building outbound in-house versus outsourcing. - [Cold calling connect rates by market, 2026](https://lynnleadgen.com/resources/cold-calling-connect-rates-by-market): Market-by-market connect rates across Europe and the US. - [Why calling a French VP in French doubles your connects](https://lynnleadgen.com/resources/multilingual-calling-doubles-connect-rates): The measured uplift from native-language calling. ## Contact - Website: https://lynnleadgen.com - LinkedIn: https://uk.linkedin.com/company/lynn-lead-generation